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Boyd's Stick Illuminator
Boyds Madison Avenue

Boyd's Stick Illuminator

Regular price $25.50

About Boyd's Stick Illuminator

Description: Boyd's Stick Illuminator is a glowing highlighted skin ala J.LO  is the hottest youngest looking skin product of all time. Used on the cheekbones. It has a creamy finish with a soft shimmer for perfection. Formerly Renoir Stick Foundation.

Application: Slightly roll up the stick illuminator, using a brush, such Contour Brush, sweep it across the surface of the stick then blend into the high parts of the face including the tops of cheekbones, the temples, brow bones, bridge of nose, Cupid's bow, and chin. This can be applied directly to the face by blending with a brush or fingers.

About the Brand: The legacy of Boyd’s is one of classic beauty and glamour. Situated on Madison Avenue and 61st Street in Manhattan, Boyd’s Cosmetics was the beauty destination for fabulous New York women of the 1960s, 70s, and 80s. 

Originally named 'Boyd’s Chemists' in the 1940s, the apothecary faced overwhelming competition when discount drug stores began to crop up in the 60's. That's when Carol Fader, Boyd's Vice President and co-owner combined her keen imagination with her love of fashion, culture and make-up to spark an avant-garde revolution in the cosmetics industry.