{"title":"Basic Starters","description":"","products":[{"product_id":"luxury-gloss","title":"Boyd's Lip Gloss","description":"\u003cp\u003e\u003cstrong\u003eDescription:\u003c\/strong\u003e Boyd's Luxury Lip Gloss is the ultimate in beauty luxury, this formula combines the payoff of a sheer lipstick with the superior shine of a gloss. Formulated with polymer technology, that forms an invisible film that moves with the lips, providing comfort and extended wear.\u003c\/p\u003e\n\u003cp\u003eA unique blend of oils help to condition and hydrate the lips so vertical lines and wrinkles appear less noticeable while lips look smoother and younger. Formulated with polymer technology that helps to resist rub-off for extended gloss wear.\u003c\/p\u003e\n\u003cp\u003eMulti-tasking featherweight formula imparts superior shine and provides long lasting hydration with glowing color in a single sweep.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eApplication:\u003c\/strong\u003e \u003cspan\u003eBegin application at the center of the lips, then blend outward. You may opt to w\u003c\/span\u003e\u003cspan\u003eear it alone for a beautiful, bare lip color or on top of your favorite lipstick.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eAbout the Brand:\u003c\/strong\u003e The legacy of Boyd’s is one of classic beauty and glamour. Situated on Madison Avenue and 61st Street in Manhattan, Boyd’s Cosmetics was the beauty destination for fabulous New York women of the 1960s, 70s, and 80s. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOriginally named 'Boyd’s Chemists' in the 1940s, the apothecary faced overwhelming competition when discount drug stores began to crop up in the 60's. That's when Carol Fader, Boyd's Vice President and co-owner combined her keen imagination with her love of fashion, culture and make-up to spark an avant-garde revolution in the cosmetics industry.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cspan id=\"smoothie-cs-data\" style=\"display: none !important;\"\u003eboyds-lipstick,lipliner,double-sided-travel-mirror\u003c\/span\u003e","brand":"Boyd's","offers":[{"title":"La Luna","offer_id":12876331352115,"sku":"","price":19.5,"currency_code":"USD","in_stock":false},{"title":"Made You Look","offer_id":12876331286579,"sku":"","price":19.5,"currency_code":"USD","in_stock":false},{"title":"YOLO Red","offer_id":12876331319347,"sku":"","price":19.5,"currency_code":"USD","in_stock":true},{"title":"Wild Rose","offer_id":31701073395785,"sku":"","price":19.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4952\/2227\/products\/Pale-Petal.jpg?v=1538075279"},{"product_id":"moon-glow","title":"Boyd's Moon Glow Luminous Complexion Highlighter","description":"\u003cdiv\u003e\u003cspan id=\"yiv1229967555yui_3_2_0_15_13390147807031552\"\u003e\u003cstrong\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/XpsrXBrO-9A\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"\u003e\u003c\/iframe\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003ch1\u003e\u003cspan\u003e\u003cstrong\u003eAbout Boyd's Moon Glow Luminous Complexion Highlighter\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h1\u003e\n\u003cdiv\u003e\n\u003cspan id=\"yiv1229967555yui_3_2_0_15_13390147807031552\"\u003e\u003cstrong\u003eDescription:\u003c\/strong\u003e Boyd's Moon Glow Luminous Complexion Highlighter Dot and blend... over makeup, over any skin tone - This is an all in one h\u003c\/span\u003e\u003cspan id=\"yiv1229967555yui_3_2_0_15_13390147807031148\"\u003eighlighter\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan id=\"yiv1229967555yui_3_2_0_15_13390147807031076\"\u003eand glow in a bottle! \u003c\/span\u003e\u003cspan id=\"yiv1229967555yui_3_2_0_15_1339014780703461\"\u003eCapture the radiance that makeup artists create for the celebrities with this luminous liquid. Instant glamour brought to you by Renoir.\u003cspan id=\"yiv1229967555yui_3_2_0_15_1339014780703450\"\u003e \u003c\/span\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan id=\"yiv1229967555yui_3_2_0_15_1339014780703461\"\u003e\u003cspan id=\"yiv1229967555yui_3_2_0_15_1339014780703450\"\u003e\u003cspan id=\"yiv1229967555yui_3_2_0_15_1339014780703729\"\u003e\u003cspan\u003e\u003cstrong\u003eApplication\u003c\/strong\u003e: Apply highlighter anywhere you want for an intense glow, such as the high points of the face including the cheekbones, bridge of the nose,\u003c\/span\u003e cheeks, brow bones, decolletage, and shoulders. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cstrong\u003eAbout the Brand\u003c\/strong\u003e: The legacy of Boyd’s is one of classic beauty and glamour. Situated on Madison Avenue and 61st Street in Manhattan, Boyd’s Cosmetics was the beauty destination for fabulous New York women of the 1960s, 70s, and 80s. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature-row__item feature-row__text feature-row__text--right larger-text\"\u003e\n\u003cdiv class=\"rte featured-row__subtext\"\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eOriginally named 'Boyd’s Chemists' in the 1940s, the apothecary faced overwhelming competition when discount drug stores began to crop up in the 60's. That's when Carol Fader, Boyd's Vice President and co-owner combined her keen imagination with her love of fashion, culture and make-up to spark an avant-garde revolution in the cosmetics industry.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cspan id=\"smoothie-cs-data\" style=\"display: none !important;\"\u003estick-push-up-concealer,blush-makeup-bouquet\u003c\/span\u003e","brand":"Boyd's","offers":[{"title":"Default Title","offer_id":12876414353459,"sku":"","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4952\/2227\/products\/Moon-Glow-Package.jpg?v=1569947674"},{"product_id":"blush","title":"Boyd's Powder Blush","description":"\u003ch1\u003e\u003cspan\u003e\u003cstrong\u003eAbout Boyd's Powder Blush\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDescription:\u003c\/strong\u003e Boyd's Powder Blush is blendable and buildable blushes designed for all skin tones, personalities, and attitudes. Applies silky smooth for a natural pop of color with staying power, seamlessly taking you from day to night.  Its range of radiant shades blend easily and build flawlessly to achieve a natural fresh face, dramatic evening looks, and everything in between. Pair with \u003c\/span\u003e\u003cspan\u003eRenoir Moisture Complex Liquid Foundation \u003c\/span\u003e\u003cspan\u003eto define your luminous look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e: Talc, Polyethylene, Triethylhexanoin, Zinc Stearate, Tocopheryl Acetate, Methylparaben, Propylparaben, Ethylparaben, Sodium Dehydroacetate, Trisodium EDTA, [+\/- (May Contain): Polyethylene Terephtalate, Mica (CI 77019), Bismuth Oxychloride (CI 77163), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Carmine (CI 75470), Ultramarines (CI 77007), Manganese Violet (CI 77742), Red 6 (CI 15850), Red 7 Lake (CI 15850), Red 28 Lake (CI 45410), Red 30 Lake (CI 73360), Red 33 Lake (CI 17200), Red 34 Lake (CI 15880), Red 36 (CI 12085), Yellow 5 Lake (CI 19140), Yellow 6 Lake (CI 15985), Blue 1 Lake (CI 42090), Ferric Ferrocyanide (CI 77510)]\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eApplication:\u003c\/strong\u003e Using a blush brush apply powder blush to the apples of the cheeks. Sweep the excess across the hairline, bridge of the nose, and chin. Then for a highlight look, apply a shimmer shade to the apples of the cheeks and a matte shade to the hollows of the cheeks.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eAbout the Brand:\u003c\/strong\u003e The legacy of Boyd’s is one of classic beauty and glamour. Situated on Madison Avenue and 61st Street in Manhattan, Boyd’s Cosmetics was the beauty destination for fabulous New York women of the 1960s, 70s, and 80s. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOriginally named 'Boyd’s Chemists' in the 1940s, the apothecary faced overwhelming competition when discount drug stores began to crop up in the 60's. That's when Carol Fader, Boyd's Vice President and co-owner combined her keen imagination with her love of fashion, culture and make-up to spark an avant-garde revolution in the cosmetics industry.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cspan id=\"smoothie-cs-data\" style=\"display: none !important;\"\u003eblush-makeup-bouquet,color-blush-stick,boyds-blush-brush-2,moon-glow\u003c\/span\u003e","brand":"Boyd's","offers":[{"title":"Rose Glow 603","offer_id":12876487163955,"sku":"","price":21.0,"currency_code":"USD","in_stock":true},{"title":"Savory Rose","offer_id":12876487229491,"sku":"","price":21.0,"currency_code":"USD","in_stock":true},{"title":"Madison Ave","offer_id":12876487262259,"sku":"","price":21.0,"currency_code":"USD","in_stock":true},{"title":"#8","offer_id":13271824138291,"sku":"","price":21.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0026\/4952\/2227\/products\/Breathless-Closed.jpg?v=1539390275"}],"url":"https:\/\/boydsnyc.myshopify.com\/collections\/basic-starters\/best-seller.oembed","provider":"Boyd's Madison Avenue","version":"1.0","type":"link"}